This is ISO50 Studio Edition #009. It features an edit of the artwork I did for Casino Versus Japan’s self-titled reissue this year. Each edition is printed on 310gsm Hahnemühle German Etching paper using the Epson 9900 10-ink HDR system and is available in four signed formats, three of them being limited.
Experimental Jetset are without a doubt one of the most talented and consistent design studios working today. Every time I visit their site I am awestruck by some project or another that I missed the last time around. 104 / Le Cent Quatre is one such project. As with much of their work, there’s something so familiar about the typography and layout yet it remains fresh and engaging. These guys are the masters of subtle perfection.
ISO50 Studio Edition #008, Madrone, is now available through the ISO50 Shop. This print features updated artwork from the original poster for the Madrone show in San Francisco. Four limited edition formats are available: 14×24″, 18×30″, 24×40″, and 36×60″. All are printed on Hahnemühle German Etching 310 gsm (120# cover, 100% alpha-Cellulose white mould-made) using the Epson 9900 10 color UltraChrome HDR™ pigment-based ink system.
You can view the Madrone print here and view other Studio Editions here.
NOTCOT is having an ISO50 giveaway including a couple Studio Giclee Prints, the new Syv shirt, and the Tycho Coastal Brake 12″. I also wrote a short piece on how we print the posters here at the studio and posted up some pictures of the process.
As promised, here’s the final poster for the Analog Visions show on Friday in Toronto. In case you missed it, I’ll be doing a solo show at Function 13 Gallery this Friday, November 20th. I’ve been working out concepts for how to hang the posters throughout the past week, I’ve decided against frames and want to go with something a little more raw feeling for this one. The work that I’ll be showing are all printed on Hahnemühle German Etching paper which has this incredible texture. I don’t want anything to get between the viewer and the piece. I have been working with Bulldog clips and nails, spray painting the clips matte white and using longer nails to let the piece stand off the wall a little. I think it’s going to look nice, but I’m still open to any suggestions, if you have any ideas for alternative poster hanging methods, let me know in the comments.
As for the poster design itself, I spent way longer than expected on this one. It was meant to be a quick promo poster for the gallery but the deeper I got into it the more I realized I had to finish it off properly. Once you hit on a concept you kind of have to decide whether to go all the way with it or save it for when there’s time to do it right. It was a stretch, but I was able to get it done in time (deadline was this morning) so it’s pretty nice to finally see it in it’s completed form. As you can see, this is another take on the Nocturne poster, featuring the same model. Seeing as how these events are the same night I wanted them to be related, but not exactly the same. I wanted the Nocturne design to be a little more divergent from my earlier work while this one was meant to sort of bridge the gap between new and old given the nature of the gallery show. You can see a larger version of the image over at the studio site.
The version above is probably the fifth or sixth, not counting the various in between states. The final file ended up around 4GB, 24×36″ at 300dpi but I did most of the heavy lifting with low resolution smart object stand-ins so it wasn’t too slow. In case anyone was wondering, this is the project I was referring to in the Photoshop Question / Problem post. All of the circles were smart objects based on the same photograph. As stated above, I worked with a model I shot here in the studio for the silhouettes, but I worked with another photographer for some elements of the background. I used some shots from Jacob Sargeant’s beautiful Experimental Set on Flickr for the detailing and color shifts. Thanks to Disign Police for turning me on to Jacob’s work.
Time for a day off and some much needed rest, hope to see you out in Toronto.
I just wrapped up the poster for the upcoming Tycho show in Toronto (shown above) which can also be purchased at the ISO50 Studio shop. I’m doing a solo art exhibition at Function 13 Gallery and then a live Tycho performance afterward at Nocturne on Friday, November 20th, 2009. I’ll be posting the gallery show poster tomorrow with all the info, for now you can find all the details for the Tycho (music) show here and details for the Function 13 Gallery Show here.
This poster is sort of an alternate take on the gallery show poster (which will be released tomorrow), they are both based on the same subject but have very different aesthetics. This is the first time I’ve worked directly with a live model for a project — I shot her against a light bouncer with a flood light coming from the back to get the silhouette. Although rather time consuming, it was a pretty fun process and I learned a lot. You may notice that this piece in similar to the Coastal Brake cover in it’s use of negative space. I’ve employed this concept in various ways throughout my career (the Past is Prologue cover [2004-2005], for example) but have only recently found the time to truly explore it to the extent that I have with these recent pieces as compositions in this style are the most time intensive of all my work. When creating these, I treat the process more like painting than graphic design and so things can become much more complex. This particular piece is not quite as complex as some of the others, it’s a composite of about 20 image layers overlayed using various blending modes and masked by the silhouette image, the negative space was then filled with photographed paper which was colored using color balance. It will be on display at the Function 13 ISO50 Gallery show on the 20th.
Tycho Show Details
ISO50 Toronto Art Show After Party
TYCHO (Live Audio / Visual Performance)
With Guest DJ’s
Aarnio (Ghostly/Moodgadget, New York)
Noah Pred (Thoughtless Music, Toronto)
Nocturne
550 Queen Street West Toronto
ON MSV 285
$10 Advance / $15 Door
Doors: 9PM
Icelandic artist Siggi Odds is amazing. I think it’s great that he takes time to describe a little background for his projects — each description is perfectly concise and provides just enough context for a better understanding of his artistic choices. Not to mention the work is terrific. I would love to see what he’s been working on recently — if his older work is any indication, he is probably doing some pretty incredible design. Keep an eye out for updates on his site. Hopefully see something new soon!