Today I was riding the subway and was dorking out a little more than usual trying to explain to my roommate kerning on a subway poster. The poster was so awful, not the kerning but the overall layout that I was almost willing to email the company and tell them I’d do their next poster for free and i’m not even a graphic designer. Then I got home and just thought about logos that I have to stare at daily, I’d be willing to do that same favor or at least hire a friend to get them an upgraded logo for free. The first one that came to mind is the biggest eye sore that sits on my desk: the Logitech logo. I mean come on, you’re a popular brand and I have no clue what i’m looking at. I’m not asking them to make something that is similar to everyone else by copying Apple branding or by making everything a glossy bubble, but I have no idea what i’m starring at day after day. Is it a gel stick figure running by a green door? because if it is then why? Am I in the wrong here?