ISO50

RSS

Tycho – Awake Album Artwork

Posted by Scott

Awake-450
As you may have noticed I haven’t been very active on the blog over the past year. This is because I had decided to focus solely on my music project, Tycho for a while. I spent the last 9 months or so working with the band on a new record which is now complete. Of course, Tycho is very much an audio / visual project so I’m still working consistently on design whether it be album covers, show posters, or online assets. I was working on the cover art and developing the packaging in parallel with the recording process this time around. We recently shared the final artwork for this LP, entitled Awake (listen to the title track here). I’ll go more into the reasoning behind and making of the artwork later, but for now here is a quote from this Reddit discussion of the cover art that I commented on:

This design was mean to be a flag; more of a symbol than what I would think of as traditional album art. I felt that, with physical mediums disappearing, album art didn’t necessarily have to fit a given format and I wanted something that could be readily transported.

If you look at earlier artwork you’ll see that I was pursuing a more maximalist / photographic direction for Tycho (e.g. http://imgur.com/a/kk93f ). But this album has a more stripped down, visceral thing going on and I wanted that reflected in the artwork. Really this is meant to be an inconized form of the sun / circle motif present in a lot of the Tycho cover art to date. Kind of like a unifying symbol for all the output that preceded this release. I see this, for various reasons, as the first true Tycho album and so wanted to focus everything into a simple form that encapsulated that idea. On a side note, there are eight color bands in the circle, each one representing a track.

The beauty of creating the artwork for the music over all these years is that I am free to develop a cohesive lineage with the imagery. From what I have seen of my peers over these past 13 or so years as a designer, we generally tend towards simplification as we go along and I think that is an important part of design: efficiency of communication. Whether this particular design is effective in that respect obviously isn’t something I have the objectivity to comment on, but that was the goal at least.

The album will be released on March 18th, 2014. Here is the track listing:

Tycho – Awake (2014)

1. Awake
2. Montana
3. L
4. Dye
5. See
6. Apogee
7. Spectre
8. Plains

And those who were following along on Instagram, Facebook, or Twitter know that we released the artwork first via a 9×9 grid. I printed the artwork, cut it up, and photographed it using various pieces of musical equipment as backdrops. Here’s the grid in one image:

9x9-White

Makeshift lighting setup. All my camera gear was stolen recently so limping along with a point and shoot setup for now.

Makeshift lighting setup. All my camera gear was stolen recently so limping along with a point and shoot setup for now.

You can listen to the title track from Awake now on the Tycho Soundcloud page

More to come soon, thanks for the support!

ISO50 + Tycho 30% Off Sale

Posted by ISO50

blog2
A big heads up that we’re having a 30% off sale now through Monday on Tycho / ISO50 prints and shirts at the shop. We’re also doing free shipping on US orders of $50 or more and $5 flat shipping on International orders of $75 or more through the end of the year. We’ve restocked a lot of designs and there are some brand new items available as well so there’s a lot more to choose from now.

ISO50 / Tycho Shop

Past Is Prologue 2XLP / Shirt Pre-Order

Posted by Jakub

GI-113_grande
Past_Is_Prologue.154652
GI-113X_label_c_grande
PIP_1024_2_grande
GI-113X_label_d_grande

Tycho’s Past is Prologue is now ready for pre-order, this release has never been available in this full of a format.

**BUY 2XLP VINYL HERE

**BUY PAST IS PROLOGUE SHIRT HERE

Details:
– All pre-orders include an instant download of the complete vinyl edition, which includes the tracks “Cascade” and “Phoenix,” previously unavailable on the original release.

– The vinyl edition is limited to 2,000 pressings only. It features a 4-panel, tip-on art jacket with a matte laminate finish and original inner art sleeves on standard 160 gram vinyl.

Also, we have released a limited 11 color gorgeous version of Past Is Prologue on a shirt*.

* Mock up below, not actual shirt.
** Ships on December 2nd.

ISO5050_pastisprologue_mock

Tycho DJ Set in SF July 26

Posted by Scott

Tycho-DJ-1015
I’ll be doing a DJ set on Friday, July 26th here in San Francisco at 1015 Folsom. I’ll be playing a lot of favorites along with some tracks from the new Tycho album. Hope you can make it!

More Info / Tickets

Euphonic Conceptions & 1015 Folsom Present
RE:CREATION

featuring
TYCHO (DJ Set, Ghostly)
STARKEY
ANDREILIEN (HEYOKA)

Insightful // B. Lewis // Dailon
Ryury // Ribotto // Bedrockk

+ MUCH MORE TBA

FRIDAY JULY 26TH, 2013 / 10P-4A / 21+ ONLY