ISO50

ya, i understand where he’s coming from. it’s interesting to see how personally offended he is. i’ve just started getting into design a couple years back, so i’m pretty green. but, i have noticed how so much older design is more pleasing for me to look at in a lot of ways. even the colors..i guess really in every aspect to be honest. i suppose it just all has to do with how easy is has now become for anyone to design “something” in the digital world. it’s kind of like where music has been going as well. you used to actually have to be able to play your instrument to make a record. crazy, huh? oh well, things will always change and keep changing. it’s okay.

I live in Iowa and the signage here is collectively terrible. It is offensive. There are so many garbage sign companies here who seem to just pump this crap out faster and faster. [note: The agencies here are sub-par to boot] The sad aspect of this situation is, most of these companies obviously began by primarily specializing in production. Then most go on to unfortunately think they can expand by offering design services. The fault does not lie completely with the ‘sign company’ either as Jeremy stated. It is the blue collar plumbing company who really doesn’t give a shit about design for example. The uneducated customer. Is there a way around that? No, probably not. As a 25 year old designer, and only 4 years into the game, I welcome the challenge. Honestly, sites like ISO50 and graphic-exchange.com are the only shining beacons of light that somehow get me through the day … well, that may be a bit exxaggerative, haha. You get the point. Nice vid thanks for posting.

1:41 – 1:51 LOL!!!!!

DDC is a great studio and Aaron is the real deal. Had the pleasure of meeting him and he is truly inspiring. His blog is great and is on my daily rotation right before this one. He is one of those guys that get’s it and keeps doing it. Much love to my Northwest.

it is hard to deal with uneducated clients who look at design as a product instead of a service. many people with big budgets for design just want to pay someone who knows photoshop or illustrator to create their half-formed idea. the first client i ever worked for out of school had the rationale of putting as many colors as possible on a web page since he was paying for the real estate. i wish instead he had thought “since i’m paying YOU to be my designer, and i’ve seen what you can do, i want to help see your idea through because i trust that it will work best for me.” that’s real value. on the other side of that coin designers have a responsibility to fulfill. anyone that charges $15K for a shit sign like that is obviously in it for the paycheck.

Don’t know if you guys and gals know, but the Draplin Desing Co. also makes the Field Notes notebooks. Great site design to boot http://fieldnotesbrand.com/

The sign industry for the most part has lost it’s craftsmanship. It’s a sad thing to see. I work with sign companies everyday, and there is only a couple guys who know “how it used to be”. I can’t wait for the full movie to come out. Kudos to those guys for speaking out!

That was a great video thanks. Being a sign maker myself – I get very frustrated with my competition. I am computers guy but I got a lot of respect for the brush painters that were before me. But so many of the sign shops in my town just pump out crap. So, I try to remind the folks who complain about my prices – I am not just a guy who owns a sign machine, I am an artist who appreciates history and wants beautify your business and the community. Thanks Scott for that video.

Good evening. Everything happens to everybody sooner or later if there is time enough.
I am from India and too poorly know English, give please true I wrote the following sentence: “Purchase your airline ticket and trip.”

With love :P, Donald.