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All posts by Scott Hansen

Scott Hansen is a San Francisco based artist (ISO50) and musician (Tycho). Links: Tycho on Facebook ISO50 Twitter

Marnich Associates

Posted by Scott








Classic branding and packaging design by Barcelona-based firm Marnich Associtates. The stuff for Noguera & Vintro is incredible. Interestingly enough — and despite that excellent branding — they’re apparently the “exclusive distributor of Hello Kitty in Spain”. Good thing you have this incredible, minimalist branding, because we all know Hello Kitty retailers and very concerned with modernist graphic design.

All joking aside, this seems like a very strange choice of branding considering the product / market. It also just plain looks weird on the site with all that garish Hello Kitty stuff going on in the middle. Do you think the client asked for this seemingly incongruous style of branding or was it foisted upon them by an overzealous design shop? Judging from a lot of the playful work on Marnich’s site, I’d bet on the former as I could see them treating this right. Odd.

Via Aisle One

SEMF 2012

Posted by Scott


The Sacramento Electronic Music Festival is looking to be the best yet with a great lineup this year including ISO50 favorite and Ghostly label-mate Mux Mool and my good friend and collaborator Dusty Brown. If you’re anywhere near Sacto you owe it to yourself to make it out. This is always a really fun event and it’s being held for the first time at Harlow’s, my favorite venue out there. Details follow.

The 3rd Annual Sacramento Electronic Music Festival – May 3rd, 4th and 5th
Harlow’s & Momo Lounge in midtown Sacramento. 21 and over – Tickets

2012 Lineup:

Shlohmo, Mux Mool, Dusty Brown, Death Grips, Light Year, Lorn, Salva, B.Bravo, Starship Connection, Jantsen, Raleigh Montcrief, DJ Nobody, Dibiase, D.A.M.B, Giraffage, DJ Whores, Yalls, iNi, CrookOne, Doombird, Satellites, Favors, Melee Beats, Little Foxes, Tha Fruitbat, El Conductor, James & Evander, Dolor, Bad Looks, adoptahighway, Chachi Jones, Young Aundee, Paper Pistols, Ryan Lindow, Eames, thriftcar

More Info

The Blog is Back!

Posted by Scott


So as many of you long-time readers may have noticed the blog has been a little slow over the past six or so months, especially when commenting on posts. Well thanks to help from the brilliant Karl Peterson of Sidearm Design (who was also involved in the excellent Red Moon project) things are ticking along again. Commenting should be pretty speedy and overall site response time should be much quicker.

You may have also noticed that we had been posting less often over the past few months. Most of the team at one time or the other were on the road for the various Tycho tours and things slipped a bit. Although we will be touring extensively over the summer, we have some new people on board and have added some functionality on the admin side to make posting from the road a little easier, so the content should be flowing steadily again. We also have some new features (finally an HTML5 audio player for streaming playlists and music posts to iDevices etc.) and columns planned for the near future so keep an eye out for those.

As always we really appreciate your support and readership; we hope that in the years to come we can continue to grow our little community here.

Best of the Best Shuttle Footage

Posted by Scott






I’ve seen some of this footage before but never heard the commentary. The narrators go into some really interesting detail on the tech involved in capturing the film footage of Shuttle launches. Most of the footage is for review purposes but some is purely documentary. All of the footage is beautiful though. It amazed me that they still used film all the way up until the end of the Shuttle program. They’re also shooting at higher frame rates so you get some great slow motion in there.

The lenses used range all the way up to a 4000mm, 250lb., catadioptric for the medium range tracking system. The Shuttle program was undoubtedly one of the greatest technical achievements humankind will ever produce (and I’m guessing the last of it’s scale), so I suppose it’s fitting that it was documented with a 100+ camera array of some of the most sophisticated optics available.

This was part of a DVD put together detailing some of the best footage from the later Shuttle launches.

Full video is here (be sure to switch to the 720p version!)