When I was down in LA for the Ghostly show, Jakub, Sam and I were talking and this Schaefer’s Beer ad came up. It’s one of those things that’s so great you want to wait to post it for as long as possible. Well, it’s been years since I first saw it and I guess now is as good a time as any.
This is Ed Kalehoff performing a jingle he wrote on the Moog Modular System for Schaefer’s beer. Even if you don’t know of him, you know his work; he did most of the music and cues for The Price is Right. Nothing tops this though, nothing. How great it would have been to live in a time when a beer slogan like that could fly. Also, was he scratching on that 2″ reel? Awesome.