One of the most important non musical to do’s for a musician/designer is getting a proper press photo in my opinion. This is your chance to show a ton of your personality and a big step in getting writers on board for a feature or helping them to understand your musical direction at that time. This doesn’t mean you have to show your face, take for example the fact that we never saw Burial’s face for more than a year — we just had that drawing of him — but it set the mood I thought. If you’re a musician or even graphic designer, I think brainstorming out some ideas first is well worth your time when doing a press shot. We’ve all worn out the standing in a urban landscape, the blurry shot at a live show, or standing still like a mannequin with a white background. So from 2009 and on i’d love to see photographers really grabbing the personality out of their subjects (Timothy Saccenti’s excellent work comes to mind). This kind of effort in a press photo could make or break you chances with bloggers or writers many times prompting them to use your photo above a couple other things they’re writing about that day. At any rate, a good shot definitely increases your chances of being written about.
Above are a few of my favorites [from top to bottom: Kraftwerk, Boys Noize, Erlend Oye, Jimmy Edgar, Jarvis Cocker]