ISO50

RSS

Terrabyte 3: Tycho / ISO50 Live in L.A.

Posted by Scott

ISO50-TB3-final
Update: Tickets & info are here
Update: Poster Image updated (see above) and back posted here

I just finished up the poster / flyer design for the third annual Terrabyte event (click the above image for a large version). This is the first work I’ve done since the Obama poster and it was a nice chance to get the wheels turning again. The spec was pretty open, just had to include the themes of Nature / Technology / Art. I went for a sort of 60′s modernist infographic approach, like a page from an old physics textbook maybe. This was also the first chance I got to use one of my favorite new fonts: Hellenic Wide. The face was really a pleasure to work with, it cuts a nice line and sort of acts as it’s own divider so there wasn’t much need for all sorts of lines and spacing. Time permitting, I’ll post a small "making of" on this in the coming months. The poster will be available for purchase online in the next couple months and I am hoping to have some early copies available at the show itself.

For those of you into nuclear physics, the imagery is supposed to represent a critical mass, as in everyone coming together and then and explosion (of the aural/visual kind, not atomic). Poster design aside, try to make it out to this event if you’re in the Southern California area, it’s sure to be a great evening of music and visuals, I’ll be playing a set as Tycho and doing some live video / visuals as well.

Terrabyte is officially described as a "unique celebration of nature, technology, and art". Translation: A great evening in the Los Angeles Arboretum out on the green listening to live electronic music and viewing visuals on huge screens. All ages are welcome; it’s a $10 donation to get in and all proceeds go to the Arboretum preservation fund. There’s a bar for those 21 and up and a lot of exhibits to check out. An architecture school builds this massive array of projection surfaces that stand about 30 ft. tall to fire the visuals on to; it’s a pretty amazing sight. Needless to say, it’s a great time and well worth the ticket price. If you missed the past 2 years, now’s the time to make it out, this will be the best one yet.

Here’s this year’s live lineup:
Tycho (+ISO50 Visuals)
Test Shot Starfish
Dusty Brown
Eezir
Deru

More info at the Arboretum’s site

Date: September 14, 2008
Location: L.A. County Arboretum & Botanical Gardens 
Time: 5:30-9:30PM
Entry: $10 Donation
ALL AGES SHOW

See you out there!
Comment on this post

60 Comments Leave A Comment

4

Paddy says:

August 21, 2008 at 3:51 am

Beautiful. Just wonderful.

I’d love to get an insight into your ideas process when you are designing a poster. I’m always impressed by your tremendous creativity and range of styles.

If I lived anywhere near Los Angeles I would most definitely attend. Unfortunately it’s rather a long flight from Ireland.

5

Helvetiac says:

August 21, 2008 at 5:04 am

Love it. Awesome. I think this might be your best work yet. I like the combination of clean vectors and gritty textures, and that you’ve steered away from from the over-used distressed edges!

7

Brad Blackman says:

August 21, 2008 at 6:47 am

This is awesome. Nice work. The only thing I don’t like about it is the names kind of run together at the bottom. Very nice colors, type, texture, and overall composition. Do you plan on selling these in your store? I’d love to see a step-by-step process post similar to the one you did for the Obama poster.

8

Glenford says:

August 21, 2008 at 6:57 am

is that braille at the bottom? that’s not actually functional is it?
criticism aside, i really dig that halved ball/neutron/nuclei or whatever in the middle.

11

Brian says:

August 21, 2008 at 8:30 am

Very cool. Definitely looks like it could be a retro-futuristic corn flakes box cover.
As Paddy said, I would be there too, but I have to stay here in Arkansas.
There’s just not enough of those kinds of venues and events around here.

12

Brian says:

August 21, 2008 at 8:35 am

Colors! Very nice poster design. I especially like the typeface as well. Do you plan on updating your portfolio here with any of your new work? Great work as always!

13

Brandon Meier says:

August 21, 2008 at 8:41 am

Love it, I just saw it posted yesterday on Dusty’s myspace.

Looks Hella-nic tight. haha.

14

mike says:

August 21, 2008 at 9:03 am

very interesting. this is the kind of thing that i would actually stop in my tracks while on the street to take a look at.

15

Ben says:

August 21, 2008 at 9:17 am

I am now using this phrase for the first time in my life with sincerity: This poster blew my mind.

It is beautiful. You, sir, just reignited my passion for drawing.

18

frank says:

August 21, 2008 at 9:56 am

Uh oh, here comes the nitpicky OCD asshole in me :)
Why do the orange and brown pieces of the left hand arrow tip not meet? Aaargh, ignore me :) I can’t help it.

21

David Cole says:

August 21, 2008 at 11:36 am

This is gorgeous. Do you have any good sources for original 60′s modernist infographics? I know exactly what you’re talking about and would love to fawn over some.

23

Jakub says:

August 21, 2008 at 12:32 pm

i love the hints of older project patterns slightly showing up in bits of some of the ISO50 work, it feels like its sitting nicely under stacks and stacks ideas, like you could peel away at this poster. I think some designers wouldnt want to use past pieces but its a unique angle and great way for a designers in this time to show that their are other ways to show you know its that designer work and not someone else, its kind of like a trademark stamp to some of the ISO50 work in my opinion.

25

Jayden says:

August 21, 2008 at 3:32 pm

Love it. To me it feels like technology (hard lines, patterns) all focusing in on the environment (sunflower, food bowl). Great stuff.

28

Max Weir says:

August 21, 2008 at 4:21 pm

Awesome work! The font works perfectly with this design, once again a lovely piece from you and its so well done. What does the dots at the base represent?

29

Scott says:

August 21, 2008 at 5:55 pm

Thanks everyone for the comments, much appreciated!
I’ll do my best to answer all the questions here:

Rae-
The R’s are standard, you can see them here: http://blog.iso50.com/?p=1918

Brad-
good call, that’s something I meant to address but it slipped by at the end, I am going to tweak the titles tonight.

Glenford & Max-
The dots are meant to evoke the idea of an old computer programming punch card, they had all these cool patterns like that (although most were rectangular punches). It sort of reinforces that 60′s industrial modern vibe.

Horacio & Frank-
nice catch, I totally missed that. I looked at this thing for so long I started to block out things. I always make a detail pass at the end but some things make it by. I’ll fix tonight.

Brian-
I usually just make a whole new portfolio then release all the new work at once, instead of incrementally updating the existing one.

Tanner-
very observant, yes, this is my first foray into the world of serifs.

David-
search for “graphis inforgraphics” on flickr.

31

Jake Graydon says:

August 21, 2008 at 8:56 pm

Scott, great layout man.
I am in serious need to see you live and Terrabyte sounds very cool, my style for sure, but I live in Vancouver BC. I just went to an electronic music festival near Nelson BC called “Shambhala”. It has 6 massive stages, out in the middle of a dense beautiful forest, they have a downtempo stage located on a river’s beach and I think you would be perfect for it. Similar style of projection surfaces at every stage, so your visuals would be accepted and appreciated I imagine.

Take care

33

Jason Fletcher says:

August 22, 2008 at 2:16 pm

Just moved to LA recently and almost browsed over this event. Been listening to Tycho for a long time and loving every bit of it. I’m very excited to hear your music in this incredible environment!

37

gwdesign says:

August 23, 2008 at 3:55 pm

Awesome poster! I’ll be there at Terrabyte with my wife and kids again :-)

last time my wife sat down in Peacock poop, I think she learned her lesson. Oh, and I hope that Reggae ice cream truck doesn’t drown out your set this time :-D

38

Chow says:

August 25, 2008 at 1:24 am

Last year’s decorations were kinda weak. I hope they do it this year.
Looking forward to it.

39

PKayne says:

August 25, 2008 at 2:20 pm

Great poster Scott. I saw it on grainedit.com so a instantly popped over to see it it was indeed on sale. Can’t wait until it is. I would love to place that one my wall

40

michael j. says:

August 25, 2008 at 7:47 pm

Great Scott! And not the kind Doc Brown exclaims upon inventing the flux capacitor…hmmmm, maybe a Delorian post is in your future!? Anyway, I noticed that somehow the old version of the poster with the slight mis-alignment was posted on the MySpace bulletins. Not a big deal but thought you’d like to know. I plan on catching your set and the whole event, looking forward to it :)

45

Russell Reeves says:

September 15, 2008 at 9:34 am

Wow! What a great show last night at Terrabyte III! I went with my 15 year old daughter and she was just as blown away as I was. Her comment to me after the show: “I loved how they intermingled the astronaut and scientific images with their music, it really made me feel something great inside!”

Thanks for a very special evening!

49

Min Kim says:

October 20, 2008 at 8:52 am

Yeah! Finally they are doing it again.
I went on last year and met Scott and bought few of his art pieces.
Looking forward to seeing you again!