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	<title>Comments on: Objectified &#8211; San Francisco Premier</title>
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	<link>http://blog.iso50.com/2009/04/22/objectified-san-francisco-premier/</link>
	<description>The blog of Scott Hansen (aka ISO50 / Tycho)</description>
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		<title>By: ISO50 Blog - The Blog of Scott Hansen &#187; Blog Archive &#187; Quick Review: To Inform and Delight</title>
		<link>http://blog.iso50.com/2009/04/22/objectified-san-francisco-premier/#comment-154815</link>
		<dc:creator>ISO50 Blog - The Blog of Scott Hansen &#187; Blog Archive &#187; Quick Review: To Inform and Delight</dc:creator>
		<pubDate>Sun, 28 Jun 2009 01:20:17 +0000</pubDate>
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		<description>[...] For you Bay Area folk, Objectified is making another San Francisco run this weekend. If you missed the premier a few months ago, try [...]</description>
		<content:encoded><![CDATA[<p>[...] For you Bay Area folk, Objectified is making another San Francisco run this weekend. If you missed the premier a few months ago, try [...]</p>
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		<title>By: SV4</title>
		<link>http://blog.iso50.com/2009/04/22/objectified-san-francisco-premier/#comment-149345</link>
		<dc:creator>SV4</dc:creator>
		<pubDate>Fri, 24 Apr 2009 06:15:15 +0000</pubDate>
		<guid isPermaLink="false">http://blog.iso50.com/?p=6175#comment-149345</guid>
		<description>Very happy that our friends Telefon Tel Aviv were included, as well as Matthew Dear and Midwest Product.</description>
		<content:encoded><![CDATA[<p>Very happy that our friends Telefon Tel Aviv were included, as well as Matthew Dear and Midwest Product.</p>
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		<title>By: Scott Hansen gives his impressions of &#8220;Objectified&#8221; &#171; Chris Lee</title>
		<link>http://blog.iso50.com/2009/04/22/objectified-san-francisco-premier/#comment-149297</link>
		<dc:creator>Scott Hansen gives his impressions of &#8220;Objectified&#8221; &#171; Chris Lee</dc:creator>
		<pubDate>Wed, 22 Apr 2009 22:37:32 +0000</pubDate>
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		<description>[...] via ISO50 Blog - The Blog of Scott Hansen » Blog Archive » Objectified - San Francisco Premier. [...]</description>
		<content:encoded><![CDATA[<p>[...] via ISO50 Blog &#8211; The Blog of Scott Hansen » Blog Archive » Objectified &#8211; San Francisco Premier. [...]</p>
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		<title>By: Andy W.</title>
		<link>http://blog.iso50.com/2009/04/22/objectified-san-francisco-premier/#comment-149291</link>
		<dc:creator>Andy W.</dc:creator>
		<pubDate>Wed, 22 Apr 2009 17:48:28 +0000</pubDate>
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		<description>The trailer also uses a track by El Ten Eleven, whose music scores much of Helvetica.</description>
		<content:encoded><![CDATA[<p>The trailer also uses a track by El Ten Eleven, whose music scores much of Helvetica.</p>
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		<title>By: alex</title>
		<link>http://blog.iso50.com/2009/04/22/objectified-san-francisco-premier/#comment-149290</link>
		<dc:creator>alex</dc:creator>
		<pubDate>Wed, 22 Apr 2009 17:08:59 +0000</pubDate>
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		<description>Sean Patrick- It is indeed! His segment of the film is heartbreakingly short but very interesting. As Gary mentioned, each interview lasted for hours, but only a couple minutes of each could be used in the film. I&#039;m hoping that the DVD will come with bonus footage (like Helvetica did) with extra interviews etc.  

Cheradenine- It was certainly an interesting statement. In the context of the film, it came across as more of a hopeful suggestion than an overly prideful statement of fact. I believe it was meant to emphasize the power that designers (of all disciplines) find they have, and how this power might manifest itself as the field evolves. No longer will it be good enough to just design covetable objects that look nice; rather a more holistic approach will become necessary, especially as the negative effects of consumerism become more severe. It was about questioning the role of the designer in today&#039;s society, and proposing a potential next step.</description>
		<content:encoded><![CDATA[<p>Sean Patrick- It is indeed! His segment of the film is heartbreakingly short but very interesting. As Gary mentioned, each interview lasted for hours, but only a couple minutes of each could be used in the film. I&#8217;m hoping that the DVD will come with bonus footage (like Helvetica did) with extra interviews etc.  </p>
<p>Cheradenine- It was certainly an interesting statement. In the context of the film, it came across as more of a hopeful suggestion than an overly prideful statement of fact. I believe it was meant to emphasize the power that designers (of all disciplines) find they have, and how this power might manifest itself as the field evolves. No longer will it be good enough to just design covetable objects that look nice; rather a more holistic approach will become necessary, especially as the negative effects of consumerism become more severe. It was about questioning the role of the designer in today&#8217;s society, and proposing a potential next step.</p>
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		<title>By: sean patrick</title>
		<link>http://blog.iso50.com/2009/04/22/objectified-san-francisco-premier/#comment-149286</link>
		<dc:creator>sean patrick</dc:creator>
		<pubDate>Wed, 22 Apr 2009 13:49:01 +0000</pubDate>
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		<description>is that dieter rams in the top image?</description>
		<content:encoded><![CDATA[<p>is that dieter rams in the top image?</p>
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		<title>By: Cheradenine</title>
		<link>http://blog.iso50.com/2009/04/22/objectified-san-francisco-premier/#comment-149285</link>
		<dc:creator>Cheradenine</dc:creator>
		<pubDate>Wed, 22 Apr 2009 13:15:31 +0000</pubDate>
		<guid isPermaLink="false">http://blog.iso50.com/?p=6175#comment-149285</guid>
		<description>&quot;There was a mention, and I forget by whom, that designers are the philosophers and intellectuals of the future. For me, this sums up the film.&quot;

Uhm. Normally I take design-wankery in stride, but that&#039;s some rather incredible hubris. As interesting as arranging physical materials into pleasing shapes is, it is not the philosophy of the future. Unless you have a severely deflated view of what philosophy is or an extremely inflated view of what design is.</description>
		<content:encoded><![CDATA[<p>&#8220;There was a mention, and I forget by whom, that designers are the philosophers and intellectuals of the future. For me, this sums up the film.&#8221;</p>
<p>Uhm. Normally I take design-wankery in stride, but that&#8217;s some rather incredible hubris. As interesting as arranging physical materials into pleasing shapes is, it is not the philosophy of the future. Unless you have a severely deflated view of what philosophy is or an extremely inflated view of what design is.</p>
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