Here’s a nice example of the Fillmore West style by Wes Wilson. This style is a conglomeration of many of the early 20th century design themes. While a bit less than legible, the illustrative lettering indicative of this style is a work of art in itself. The psychedelic and Art Nouveau themes associated with the Fillmore movement have always been a great inspiration to me but I have always felt them to be a little overstated. When I do explore these themes in my own work I tend to temper them with a more minimalist slant.